SERVICES

Ojo de Dios Hibiscus launch event at Mandrake

Fractional senior direction across every channel and market, working as part of your team or on a project basis.

ASSESS: know where you stand

  • The Domino 360: a full brand audit across every channel

  • What's working, what’s not and where the opportunities present

ALIGN: one story, every market

  • One consistent brand story across every market and distributor - curating copy, assets and unified identity

  • Realign and brief any contracted agencies

  • A clear communications roadmap

ACTIVATE: get in front of the right people

  • Industry, bartenders and buyers

  • Direct access to top trade editors: authority editorial, not placement

  • Brand partnership introductions

  • Launch events, NPD and experiential direction

  • Trade advocacy directly converted into increased listings and sales

REFINING YOUR COMMS STRATEGY

How I work

I work with start-up, established and scaling drinks brands, as well as distribution companies and independent brand portfolios. The support I offer is tailored to each brand, from senior leadership to focused campaigns